By looking at the chart below you can see that 41% of Americans check their cell phones at least a few times per hour with many of them checking every few minutes. This study and more like confirm that the mobile trend is happening very fast and is essentially unstoppable.
This makes it very important for a business to understand how they can maximize their presence on their customers phones because that is where their customers are.
One of the best ways for a business to tap into the mobile trend is to get their own mobile app. A mobile app provides a marketing platform that the business can use to communicate directly with their customers. Not only can a business push out mobile deals at any time directly to their customers, they can also pursue a larger digital marketing strategy.
Mobile enables a complete digital marketing strategy by helping the business build a database of their customers. Once they have the database then they can also email and text them as well as use the native mobile push messaging. All of these types of digital communication have their place and they all have their strengths and weaknesses.
Give us a call and let us help you create the best digital strategy possible, powered by mobile.